Tag Archives: #productdatascience
Are you targeting the wrong people? Your model might be to blame!
A Practitioner’s Guide to Propensity Models, Look-alike Models, and the Art of Knowing Which One to Use
Unsung Hero of Digital Success: Product Data Scientist
In today’s digital economy, data is no longer a support function but, the core driver of product innovation, growth and competitive edge. Think about apps like Spotify, Netflix, Airbnb, Uber or any SaaS platforms you may know, that are looking to launch new exciting features. If you have ever wondered how Netflix knows exactly what…