Hi 👋🏽, I’m Mapenzi Supaki.
I help FinTech and digital product teams grow through product analytics, experimentation, reporting, and applied AI.
I’m a Senior Data Scientist specializing in Product Analytics, with 6+ years of experience helping digital products improve onboarding, retention, activation, and decision-making. My work spans product analytics, experimentation, growth insights, and applied AI for measurable business outcomes.
How I help FinTech and digital product teams move faster with data.
My work sits at the intersection of product analytics, experimentation, growth, risk, and applied AI. I help teams understand user behavior, improve product performance, and make better decisions with confidence.
Product & Growth Analytics
I analyze how users move through digital products; from onboarding and KYC to activation, retention, and monetization.
- Funnel analysis and conversion diagnostics
- Cohort analysis for retention and churn
- Behavioral segmentation and growth opportunities
Testing & Product Decisions
I design experiments and measurement frameworks that help teams validate ideas and invest in what actually moves the needle.
- A/B testing strategy and experiment design
- Success metrics and KPI definition
- Insight translation for product teams
Risk, Fraud & Financial Behavior
In FinTech, growth must be balanced with trust. I use data to help teams understand transaction behavior, anomalies, and product risk.
- Fraud and anomaly monitoring support
- Transaction and payment behavior analysis
- Risk-aware product recommendations
KPI Reporting & Dashboards
I build reporting layers and dashboards that help teams align on trusted metrics and make faster, clearer decisions.
- Stakeholder-ready dashboards
- KPI frameworks and reporting logic
- Self-serve analytics foundations
Applied AI & Predictive Modeling
I help teams use machine learning and applied AI to predict outcomes, personalize experiences, and support better product decisions.
- Churn, LTV, fraud, and credit models
- AI use-case design and evaluation
- Explainability and adoption support
Data Strategy & Infrastructure Thinking
I help teams create stronger data foundations so analytics, experimentation, and decision-making can scale with the product.
- North-star metrics and measurement planning
- Analytics-ready data structures
- Workflows that support decision velocity
What people say about working with me.
I value thoughtful collaboration, clarity, and measurable impact. Here’s how colleagues and stakeholders describe working with me across product analytics, FinTech, and data-driven decision-making.
Built across products, markets, and people.
My work spans product analytics, FinTech, AI, mentoring, and cross-functional decision support — with impact across teams, countries, and growth stages.
Fun fact: I’m a certified mixologist.
I bring the same precision to data as I do to crafting a perfectly balanced cocktail — thoughtful ingredients, the right proportions, and an experience that works beautifully end to end.
Ready to work together, book a session, or explore practical resources?
Whether you need product analytics support, a mentorship session, or a digital case study, there’s a clear next step for you here.